So for a laugh, I paid a branding consultancy £12k…

Last night my husband brought to my attention the Steve Coogan audio book, Alan Partridge: Nomad.

In it, Alan describes the new logo he has designed with his branding agency.

It is quite frankly, the funniest thing I have heard in ages.

Well, they do say that there is nothing funnier than the truth, and although I haven’t had clients quite as prescriptive as Alan Partridge, I have had some that really should leave the designing to the designer and walk away.

Have a listen. Then imagine if you were being orchestrated by a client like that. Be kinder to designers.

Listen here:

Thank you Steve Coogan, you are amazing!!