Why I design

I always wanted to be a graphic designer. I caught the bug when I was 14 after winning an inter-school logo design competition in Milton Keynes. My winning logo was put on a t-shirt.

I was hooked!

I then spent my school holidays at advertising agencies making the tea and doing the odd bit of paste up and PMT camera work. I remember when one of the agencies got their very first computer. Exciting times!

For me, graphic design is not just about how a company should look, its about WHY they should look like that.

For me design is about solving problems. Creating the concept.

Not just about drawing pretty pictures.

To see how we used to do design, and what I was doing in the summer holidays (whispers: in the 1980s), watch this video…