Graphic Design That Means Business
Changing how your business looks, helping it to grow.
A consistent visual brand is an effective brand
When everyone in the business has a 'tinker' with the marketing, you can end up with a mish-mash of marketing materials that make you look like you are playing at your business.
In an ever-changing landscape, your business needs to leave a lasting, professional, visual impact.
By enlisting the expertise of a dedicated marketing designer, you'll receive a comprehensive brand identity package that ensures seamless delivery of your marketing message.
Your brand will become more powerful and profitable when you stand out and are more easily found and recognised.
Seventy Three Design Limited is an independent graphic and brand design studio based in Burton upon Trent, Staffordshire, founded and led by Vicki Lovegrove.
With over 30 years of professional design experience, the studio works with B2B businesses across the UK — including companies in manufacturing, engineering, healthcare, education, telecoms, and professional services.
Services include brand identity, logo design, print design, and marketing materials. Projects are undertaken both remotely and locally across Staffordshire, Derbyshire, the Midlands and widely across the UK.
Is Your Design Strategy Costing You More Than It Should?
A Quick Quiz for Design Buyers Who Need Professional Design Without Sky-High Prices
If you're a business owner or marketing manager who needs consistent, professional design work but finds agency retainers overwhelming and freelancers unreliable, this 2-minute quiz is for you.
What is Graphic Design?
Graphic design is everywhere – just look around you! It is an integral part of a firm’s visual identity, and many of the biggest brands in the world are easily recognisable just by a colour, logo or tagline.
It’s not just about making something look attractive; when utilised correctly, graphic design is a marketing message that affects our thoughts and emotions and sticks in our memories. Your marketing materials all reflect how customers feel and connect with your firm – and they say a lot about you too!
Using a combination of shapes, forms, colours and fonts to make something legible, engaging and memorable, graphic designers are problem solvers who look at the world in a different way… think of it as visual engineering for your company!
Design for Print
You need it printed:
Brochures, leaflets, posters, exhibition graphics, you name it, if we can design it, then we can print it.
Logo Design
You need a logo design:
A new logo or giving an old one a refresh; logo design can change your business.
Brochures, Reports & Sales Presentations
You need that sale:
Eye-catching sales brochures, reports and presentations to help support your sales team.
Design your own logo for £37
You have a design already:
Want to know how to take that design from doodle to finished logo design?
Not sure if your brand identity is working?
Download the Brand Audit Checklist & Scorecard
Tidy up your brand identity and achieve brand consistency
Design services I offer
Brand toolkit - full guidelines created to keep your brand identity consistent as your business grows
Logo design - refreshed or a brand new logo design, the I.P. will belong to you at the end
Brochures - sales, and marketing information presented in an impactful, easy-to-digest way
Direct mail - sometimes sending something in the post has more impact than sending an email
Presentations - punchy, easy to follow, sales and marketing presentations
Exhibition graphics - graphics that stop people walking past your stand
Social graphics - headers, post templates, and creative posts for campaigns
Illustrations - bespoke ideal for walls, brochures, or websites
Icons - for use across social media and the web
Can’t see what you are looking for? I probably design it. I get asked to design all sorts of things, too many to list. So why don’t you drop me a line or book a chat to find out if I can do it for you?
Examples from the portfolio
A one-off brochure design for a hair design competition entry. The client is an award-winning, internationally recognised stylist, this was his submission for another award.
A logo design for The Heart of British Industry, a new trade membership group for British Manufacturers.
I helped Toni & Guy Burton on Trent go on to win the Perfect Salon award for several years after creating bespoke brochure designs for their entries.
Parklands are a conference centre in Canada. They asked me to create a logo design for the new business.
Logo design for MetroBlindSport, a London Sports charity for blind and partially sighted people of all ages and sporting abilities.
I worked with Mediabox Productions (a Nottingham based video production team) to create a new logo design and brand identity, which would work across print and video.
I have worked with 3M Healthcare on a few of their healthcare and hygiene brands: creating leaflet designs, brochure designs, exhibition graphic design, web banner designs, advertising.
I worked with Activa Healthcare on their internal communications, leading up to their rebrand as L&R. These illustrations were for graphics used around the offices at their launch event as a new brand.
Boxfile came to me to create a new logo design for them and some icon designs for their software.
I got involved with Hartridge as they went through an MBO. It was during this phase that I created a new logo for the (at the time) 75yr old brand. I subsequently went on to create brochure designs, technical guide designs, exhibition graphic design and other supporting materials.
I was asked by the Open University to create an illustration/infographic design for a report that was being commissioned by the Association of Police and Crime Commissioners, College of Policing & NPCC.
This client came to me to develop their logo design. They had bought a logo design online and realised that other people were also using this off-the-shelf logo. I took the globe theme they had bought into and designed a completely unique logo design for them.
TRaC Global came to me to evaluate their brand identity design, it needed changing and streamlining. As part of the TRaC marketing team, I created a series of brochure designs, along with exhibition stand designs, stationery design, web graphics and signage design. Over this period I saved them quite a bit of money and thus helped them stretch their marketing budget further.
Hayman was a start-up business, who came to me to create a new logo design for them, some packaging designs for their product (haylage) and an exhibition stand design for a trade show.
A series of poster designs and pull-up banner designs for the Open University (utilising their brand guidelines).